The Agency Record Blog

Creating Video Is Just Too Easy!

It wasn’t that long ago that you had to carry around a video camera if you wanted to shoot video. Even after the Flip video camera hit the market, it still meant carrying an extra device. Cell phone video has only recently made it to the point where it could realistically replace a video camera for normal, everyday shooting.

My cell phone, the iPhone 4, shoots excellent 720p HD video. The clip below contains video I shot and edited with my iPhone. The subject is my rascally terrier, Murphy. I edited the video on the phone with iMovie for iPhone. It was simple to edit the various clips I shot of Murphy into one four minute video.

Video camera functions on cell phones give you a way to capture various parts of your business on video. From customer testimonials to how-to videos, you can connect with your customers in exciting new ways. As YouTube has proven, you don’t need to be an OscarĀ®-winning cinematographer to shoot video. Just shoot it, upload it and share it with the world.

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